Principles for Redesigning Healthcare Business Processes

Defeat the Chaos
Trying to find the anticipated cost of a medical event, but nobody seems to have the answers? There are so many pieces of paper! What do they all mean? Payment requests from multiple organizations that all say different things but happened during one procedure -- that happened months ago!
Less words, more clarity

Customers Should Be Delighted
Medical care is not a luxury.
Your employer, your government, or you are paying for these services. Your health insurance company needs to provide you, your doctors, your pharmacies, and all the other healthcare services with clear, unambiguous answers and support.
Excellent customer experience is your right

Caring and Patient-Centered
Healthcare is a series of services you need at different stages of your life. When you need it, the last thing you want to worry about is whether you went to the wrong provider, or if you're covered. It's time health insurance companies compete for your business based on doing what's right for you.
Clarity reduces your stress

Physicians: Your Patient, Your Decision
You know your patient best, patients shouldn't suffer because of insurance dictates.
Health insurance shouldn't try to control doctors -- practicing medicine is not what insurance companies (should) do.
Providers need trustworthy partners
Support Reboot Healthcare
The people most affected by health insurance failures are you:
We could go the “traditional investment” route, but we believe if that would end up exactly the same way the most recent “new” health insurance companies have — less options for patients, less options for physicians and other providers, and higher costs.
So we’re reaching out to the people who care — the 66% of this country who want affordable healthcare (not insurance) and physicians who feel strangled by the current model.
Patients, caregivers, physicians, and other licensed medical professionals. You are in the trenches every day, and we know it.
We are asking for you to support this effort